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Marketing Automation

Salesforce Marketing Cloud

Salesforce Marketing Cloud, now presented through Agentforce Marketing, provides marketing automation within Salesforce's customer platform. Agentforce Marketing's dedicated Growth edition starts at US$1,500 per organization per month billed annually; Advanced starts at US$3,250. The US$25-per-user Starter Suite is a different entry CRM package.

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Salesforce Marketing Cloud Overview

KolApp Scores

KolApp Product Scorecard

AI-researched by KolApp using verified public product signals — independent from user-review ratings.
Popularity 97%
Ease of Use 68%
Features 98%
Value 65%
Integrations 98%
✦ KolApp Insight

Our quick take on Salesforce Marketing Cloud

Salesforce Marketing Cloud is designed for sophisticated cross-channel marketing programs that benefit from Salesforce customer data, journey orchestration, personalization and AI. Marketing Cloud Next adds agentic campaign creation and multi-channel journeys, but the platform is priced and packaged for organizations prepared for enterprise-level implementation and spend.

Best forMidsize and enterprise marketing organizations running complex cross-channel journeys on Salesforce
Standout strengthDeep cross-channel marketing capabilities connected to the Salesforce ecosystem
Consider an alternative ifYou need low-cost, quick-to-deploy email marketing or lightweight automation
Starting Price
1500
Free Trial
No
Best For
Marketing teams connecting campaigns with Salesforce customer data.
Pricing Model
Flat Month
Company Size
51–200, 201–1,000, 1,000+
Category
Marketing Automation

Salesforce Marketing Cloud Features

Automation Reporting

Industries

Marketing Agencies It Software Professional Services

Salesforce Marketing Cloud Pricing

Starting price: 1500

Pricing model: Flat Month

Free trial: No

Salesforce Marketing Cloud Pros & Cons

Pros

  • Marketing processes can connect with Salesforce data.

Cons

  • Product editions, usage and annual commitments affect the total.

Alternatives to Salesforce Marketing Cloud

LaunchNotes Project Management
Loomly Marketing Automation
Metricool Marketing Automation

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