Business Software

Virtuous

Responsive fundraising platform combining nonprofit CRM, marketing automation, donor engagement, and analytics.

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Virtuous Overview

KolApp Scores

KolApp Product Scorecard

AI-researched by KolApp using verified public product signals — independent from user-review ratings.

Popularity 93%

Ease of Use 84%

Features 97%

Value 83%

Integrations 94%

✦ KolApp Insight

Our quick take on Virtuous

Virtuous is a responsive fundraising platform that combines donor CRM, marketing automation, fundraising, events, analytics, volunteer management and AI-driven tools. CRM+ emphasizes a 360-degree donor view and automated multichannel journeys, while adjacent products extend into online giving, predictive insights, business intelligence and AI-assisted major-gift work. It is especially compelling for growing nonprofits that want sophisticated automation and personalization across fundraising operations.

Best forGrowing and enterprise nonprofits wanting donor CRM, automation, marketing and fundraising intelligence in one ecosystem

Standout strengthResponsive fundraising model with deep workflow automation, donor intelligence and multichannel engagement

Consider an alternative ifYou need a low-cost lightweight donor database with simple self-service pricing

Starting Price

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Free Trial

Best For

Growing nonprofits using personalized donor engagement and automation.

Pricing Model

Custom Quote

Company Size

21–50, 51–200, 201–1,000, 1,000+